UNRAVELLING THE MEDIATING ROLE OF RISK PERCEPTION IN AGRICULTURAL ENTREPRENEURIAL INTENTIONS
IRTAZA NAWAZ
PhD Scholar, Institute of Business, Management and Administrative Sciences (IBMAS); The Islamia University of Bahawalpur (IUB), Pakistan
PROF. DR. JAWAD IQBAL
Director, Institute of Business, Management and Administrative Sciences (IBMAS); Dean Faculty of Management Sciences, The Islamia University of Bahawalpur (IUB), Pakistan
Keywords: Entrepreneurship, Agricultural Entrepreneurship, Agricultural Entrepreneurial Intention
Abstract
Promoting agricultural work is crucial for Pakistan's long-term economic growth. The main objective of the study is to investigate the relationship between entrepreneurial education, self-efficacy, social network, business angels, and agricultural entrepreneurial intentions with mediating role of risk perception under Martin Fishbein's theory of reasoned action, as well as Jacob Moreno's social network theory. The researcher selected a sample size of 400 for appropriate research work by using random and convenient sampling techniques. The questionnaire was used to collect data from the entrepreneurs of agri-businesses. After collecting data, two separate data sheets on Excel were prepared, codded and fed to be analysed using the software SPSS 23 for descriptive statistics analysis (mean, frequencies, and standard deviation) and SmartPLS 3.0 for the two-step PLS-SEM process (Measurement Model Assessment and Structural Model Assessment). The study indicated that Business Angel is not significantly related to agricultural entrepreneurial intention nor with the mediating impact of risk perception that could be due to some geographical limitations. But the other antecedents including mediating impact between the relationship of entrepreneurial education, self-efficacy, and social network with agricultural entrepreneurial intention and risk perception.
